Excitement reached fever pitch on Sunday, October 5, 2025, as Imisi emerged winner of Big Brother Naija Season 10, clinching the ₦150 million grand prize — the biggest reward in the show’s history.
The live finale, hosted by Ebuka Obi-Uchendu, was filled with suspense, cheers, and emotional moments as fans across Nigeria and beyond waited for the final announcement. The audience erupted in celebration when Ebuka declared Imisi the winner, defeating Dede, who finished as runner-up.
This season, themed “10/10”, premiered across two nights on July 26 and 27, 2025, with 29 contestants entering the house. After 10 weeks of drama, romance, and intense competition, only nine made it to the grand finale — Kola, Imisi, Isabella, Sultana, Jason Jae, Mensan, Koyin, Kaybobo, and Dede. (Faith, another finalist, was disqualified days before the finale.)
Earlier in the night, seven housemates — Kaybobo, Isabella, Mensan, Jason Jae, Sultana, Kola, and Koyin — were evicted, leaving Imisi and Dede for the ultimate showdown.
Born Opeyemi Ayanwale, the 23-year-old fashion designer from Oyo State captivated viewers with her originality, creativity, and relatable personality. Her expressive reactions, confidence, and wit made her a consistent fan favourite throughout the season, earning her massive social media support and top rankings in weekly polls.
Imisi’s victory makes her the fourth female and second-youngest winner in the show’s history, following Ilebaye Odiniya, who won Season 8 at age 22. She succeeds KellyRae, the winner of the Season 9 “No Loose Guard” edition.
During her stay in the house, Imisi won fans over with her humour, intelligence, and emotional strength. She opened up about personal struggles and loss, saying the experience taught her resilience and the importance of mental health awareness.
Her fan base, known as “Ijoba 606,” was one of the most vibrant and organized of the season, playing a major role in securing her win.
Who Is Imisi? — 10 Quick Facts About the BBNaija Season 10 Winner
- Full Name: Opeyemi Ayanwale, popularly known as Imisi, a Yoruba name meaning inspiration or breath.
- Age: 23 (born January 24, 2002).
- State of Origin: Oyo State.
- Education: Graduate of the University of Ibadan, where she studied before venturing into fashion.
- Profession: Fashion designer and entrepreneur — she runs a growing clothing brand focused on elegant and affordable designs.
- Aspiration: She plans to explore acting opportunities in Nollywood, with fans praising her natural screen presence.
- Personal Struggles: She revealed losing a loved one in her past, which shaped her emotional strength and passion for mental health awareness.
- Relationship Status: Currently single — she told housemates she’s focused on “healing, purpose, and building a legacy.”
- Fan Appeal: Her humour, confidence, and authenticity kept the house lively and endeared her to viewers nationwide.
- Historic Win: Imisi’s triumph closes a decade-long chapter of BBNaija, symbolizing youth empowerment, creativity, and the celebration of authenticity.